Getting Started With Ivorey™ QR Codes
Before you jump in and start generating QR codes, here’s some helpful context to ensure you understand how QR Codes work inside Ivorey™, and how to use them strategically in your business.
QR Codes are a powerful marketing and conversion tool. They allow your audience to instantly access a link, form, funnel, payment page, or contact method simply by scanning with their phone.
Common uses for QR Codes
Common uses for QR Codes
QR Codes can support both online and in-person marketing. Here are some of the most powerful ways to use them:
Direct to a website
Link to a specific funnel or checkout page
Send users to an application or onboarding form
Direct to a payment link (perfect for in-person services)
Prompt a review (Google or Facebook)
Open a phone call
Pre-fill an SMS
Draft an email
Send to WhatsApp
Share your business profile or digital business card (vCard)
Display opening hours
Link to a survey, quiz or profile card
Include in business cards, booklets, welcome packs or event materials
Examples:
Hosting a live event? Display a QR code on-screen that directs to your checkout page
Running in-person services? Have a QR code ready for payment or prompting a review
Sending a welcome pack? Include a QR code that links directly to your onboarding form
Speaking at an event? Show a QR code that links to your freebie funnel
Step 1: How to Create and Manage Your QR Codes
The video shows you how to create a QR Code, choose what it links to, customise the design to match your brand, and download it for use across your digital and printed assets. You’ll also learn how to organise your QR codes using folders and prepare them for sharing.
Click here for the written steps
Click here for the written steps
From the Ivorey™ main menu, go to Site Pages > then click [QR Codes]
(Optional) Click [Create Folder] to keep your QR Codes organised if you plan to create multiple
Click [Create QR Code] and enter a clear and descriptive name for your QR Code
Select your desired destination type and follow the prompts to configure it
Once your destination is set, you’ll move to the design and branding section. Here you can customise your QR Code:
Colours
Background colour
Adjust dots colour
Marker border colour
Marker center colour
Shape & Form
Adjust dots
Adjust marker border roundness
Adjust marker center
Logo (Optional)
Add a logo from your media library
Upload a custom image
Remove the background behind your logo if preferred
Background Image (Optional)
Add a branded image behind your QR Code
Adjust transparency
You can preview your changes live until you’re happy with the final result
When ready, scroll down and select [Download] and choose your preferred file format (e.g. PNG) and save the file to your device
You can now place your QR Code into your chosen asset (PDF, slide deck, website, booklet, business card, signage, etc.)
Note: QR Codes download with a background by default. If you require transparency, you may need to remove the background using a design tool (such as Canva) before placing it into marketing materials.
Step 2: How to View Your QR Code Analytics
The video shows you how to access and interpret your QR Code analytics so you can understand how your codes are performing. You’ll learn where to find analytics, how to filter by individual QR codes, and how to track scans, unique visits, and date ranges to measure impact.
Click here for the written steps
Click here for the written steps
From the Ivorey™ main menu, go to Site Pages > then click [QR Codes]
From here, you can access Analytics in two ways:
Option 1: Inside the QR Codes area, click the [Analytics] icon (The blue chart in the top right corner)
Option 2: Navigate directly to the main [Analytics] page and filter by QR Codes
Once inside Analytics, you can:
View all QR codes collectively to see total scans across your account
Track total scans
Identify unique scans vs repeat scans
Filter results by date range
This is especially valuable if you:
Hosted a speaking engagement
Displayed a QR code during a presentation
Included a QR code in a booklet
Ran an in-person event
By reviewing your analytics, you can clearly measure the real impact of each placement and understand how many people scanned and engaged with your QR Code.
Frequently Asked Questions About QR Codes
Where can I use my QR Code?
Where can I use my QR Code?
Once downloaded, your QR Code can be placed almost anywhere - both digitally and in print.
You can use your QR Code:
On a website
Inside a funnel
In a PDF
On the back of a business card
Inside a booklet or welcome pack
On event signage or posters
On presentation slides
In printed marketing materials
Tip: If you’re not using a transparent version, ensure the QR code background colour matches where it’s being placed for a clean, professional finish.
What can I link a QR Code to?
What can I link a QR Code to?
When creating your QR Code, you can choose from multiple destination types depending on your business needs.
You can link your QR Code to:
A website URL
A review link (Google or Facebook)
A phone call
An SMS
An email
A payment link
WhatsApp
A funnel
A specific funnel step
A form
A survey
A quiz
A profile card
A digital business card (vCard)
Opening hours
Simply select your preferred destination type during setup and follow the prompts to configure it.
Still Need Help?
Hit the support chat widget inside Ivorey - we can:
Walk you through any of the steps
Troubleshoot anything that’s not working
We’re here and ready to help via the chat widget in the bottom right of your Ivorey™ account. Or if you are looking for done-for-you support, you can browse our current services here 🤍