BlogsBefore you steam ahead setting up your blog, here's some good-to-know information that will ensure you understand how blogs work in Ivorey, and whether a blog is the right fit for your needs.
Ivorey blogs allow you to create a branded blog directly on your own domain, all within your Ivorey account. Blogs can be used to publish written content or embed podcast episodes, giving you a central place to share long-form content with your audience.
Blogs are built using the same drag-and-drop editor as Ivorey websites and funnels, making them easy to customise with your brand colours, fonts, logos, images, and navigation.
Once your blog is set up, you can create and publish posts that automatically populate on your blog homepage, helping you consistently share content and drive traffic to your site without needing external blogging software.
A blog (which can also be used to host or embed podcasts) gives you a branded, owned online space to connect with your audience, share valuable content, and build long-term visibility for your business.
Because your blog is built on your own domain and within your Ivorey account, you maintain full control and security over your content. If a social media platform changes, is restricted, or removed, your blog remains a reliable marketing asset you own.
Drive more traffic to your business
Each blog post creates a new opportunity for your website to be indexed and ranked by search engines like Google and Bing. Publishing relevant, high-quality content consistently signals that your site is active, which can improve organic search visibility and drive more potential customers to your website over time.
Establish authority and industry influence
By sharing your expertise, insights, and unique perspectives, blogs position you as a trusted voice in your industry. High-value content attracts readers, builds credibility, and helps you become a go-to resource for industry trends, education, and best practices.
Build trust with your community
Blogging allows you to connect with your audience on a deeper level by addressing their challenges, questions, and pain points. Consistent, helpful content demonstrates authenticity, builds confidence in your brand, and strengthens relationships with your audience.
Create strong brand foundations
Your blog is an extension of your brand. By aligning your content with your brand’s voice, values, and messaging, you reinforce your identity, communicate your mission, and differentiate your business from competitors.
Generate content for social media
Every blog post can be repurposed into social media captions, infographics, quotes, short-form posts, or graphics. This helps keep your social channels active while driving traffic back to your blog and website.
Convert visitors into leads and customers
Blogs create opportunities to guide readers toward the next step with clear calls-to-action. Whether it’s subscribing, downloading a resource, or booking a call, valuable blog content builds trust and makes it easier to convert visitors into leads and paying customers.
Absolutely! Our mission is to close what we've coined the 'Implementation Gap', which is why women hire us to "do it for them" every single day! Browse and book a done-for-you service right here.
Here is a sneak peak of a past Blog we setup for an Ivorey Member 
Follow these steps in order - we've linked every step and resource you'll need below. Open the first one in a new tab, and come back to this master guide which acts like your project plan, giving you everything you'll need along the way.
Create a blog using one of our templates or design from scratch
Connect your domain (Skip this step if you've already connected your domain)
Yes, you can certainly use the same domain you have connected to your website for your blog, just add a slug to the end of the domain address (e.g. /blog) when creating your blog, so you don't override your live website.
Hit the support chat widget inside Ivorey - we can:
Drop the templates directly into your account, if you can't find them
Walk you through any of the steps
Troubleshoot anything that’s not working
We’re here and ready to help via the chat widget in the bottom right of your Ivorey account. Or if you are looking for done-for-you support, you can browse our current services here 
