An order form acts like a checkout on your funnel page, so you can sell products, services or offers, without sending clients somewhere else to check out. You can choose your checkout layout, decide which fields to show, add extras like an order bump to boost your average order value, and style it all to match your brand.
This guide is perfect if you want to:
Sell products or services directly from a funnel
Collect extra information at checkout using custom fields
Let customers buy more than one item or quantity in a single order
Add an order bump to offer an extra product at checkout
Customise your order form's text, layout and colours to match your brand
Whether you’re starting from one of our templates or building from scratch, your order form comes together in three steps: set up your form, add your products, then style it to match your brand.
Add an Order Form element to your page, or edit an existing one. Then, choose your preferred layout and control what information should be collected, by configuring your form fields.
From the Ivorey™ main menu, go to Site Pages > Funnels > and open the funnel and page you want to customise:
If you’re editing one of our templates, you’ll find an order form on the Order Page in your funnel
If you’re designing from scratch and you don’t already have an order form on your page, add one:
Click the [+] plus button, in the top left corner, to add a new element > and under Quick Add, find and drag the Order Form element onto your page
Click on the order form element on your page, to open its settings panel, on the right-hand side > and click the [Customize order form] button, to open the Form Settings page
Note: If you’re using an older version of our templates, click the [Switch to new UI] button to update the element > then click the [Customize order form] button. If you have any Custom CSS applied to your order form element, this will need to be checked after switching over - some of your code may no longer be relevant, or may need some updates.
On the Steps tab, in the left-hand menu > select your preferred layout:
One-step - Contact details, products and payment all on a single page, great for low-friction offers and returning clients
Two-step - Step 1 collects contact details, and Step 2 displays the products and your bump offer, and collects payment - great for higher-ticket offers that need a little more trust-building
Split - Your form and products side by side - great when you want buyers to see the products and the total, as they fill in their details > choose whether the products sit on the [Left] or the [Right]
On the [Contact fields] tab, in the left-hand menu, configure the fields shown on your form:
Use the [⋮⋮] drag dots, to the left of any field, to rearrange the order
Click the [*] asterisk to make a field required - if the asterisk shows read, the field is required
Click the [□] square icon to switch the field between full-width and half-width
Click the ✏ pencil icon to edit the field's Label, Placeholder text and to adjust any other field-specific settings (e.g. if you require first and last name, set which countries you ship to)
Click the 👁 eye icon to show or hide a field (Full Name and Email can't be hidden)
Click the [+ Add Field] button at the bottom, to collect extra information > search by name or browse the folders > and select a field
Go to the next step to add your products
Now you can choose which products should be attached to the checkout, add optional bump offers, enable coupon codes, add terms and conditions, and more.
From the Ivorey™ main menu, go to Site Pages > Funnels > and open the funnel and page you want to customise
Click on the order form element on your page, to open its settings panel, on the right-hand side > and click the [Customize order form] button, to open the Form Settings page
On the [Products] tab, in the left-hand menu > click [+ Add Product] > select a Product from the drop-down > and select a Price from the drop-down
(optional) Fill in a Price display override to customise how the price displays in the checkout
Click [Additional Options] > and select whether this product is a Main Product or a Bump Product
Note: An bump offer is a simple way to offer an extra product, service, or upgrade directly on your order form, like a coaching call, bonus download, or digital add-on. If someone ticks the bump at checkout, it's automatically added to their order.
If it’s a Main Product, choose if you want to Allow multiple quantity, meaning customers can select the quantity they want to purchase > and set the Maximum units per order
If you’re adding a recurring/subscription product, set the Custom authorization amount (a small charge to verify their card details and funds)
Click [Save] > and repeat for any other products you'd like to offer - you can add multiple main and bump products
Use the [⋮⋮] drag dots, to the left of any product, to rearrange the order
Click the [⋮] three dots, to the right of any product, to [Edit product] settings, or to [Remove] a product from the form
Below the product list, use the toggles to control what buyers see:
Show images - Display each product's image in the offer list and order summary
Show quantity - Show the quantity or let buyers choose how many units of each product to buy (if you’ve enabled multiple quantity in the settings above)
Show product description - Display the product's description below its name
Show price description - Display the pricing terms line (e.g. one-time payment, or the recurring billing terms)
Enable multi-product selection - Let buyers add several products to one order (if this is off, buyers can select only one product at checkout)
Enable coupon codes - Let buyers apply a coupon code and see the discount in the order summary
If you’ve included bump offers, click on the [Order bump] tab, in the left-hand menu > and toggle on Enable order bumps:
Click [+ Add order bump] > and select your bump product
Note: Your bump product won't appear in the search until it has been flagged as an order bump on the [Products] tab.
Repeat to add more bump offers
Use the [⋮⋮] drag dots, to the left of any product, to rearrange the order
Click the small [x] to the right of any product, to remove it
Edit the Content settings of each bump product - if you’ve added multiple bump products, select one and begin customising it (you will need to edit each bump product’s Content settings separately):
Adjust the Headline > optionally add an OTO headline (one-time-offer) and Description
Custom image - Upload an image to override the product image for this bump (custom images don’t display on all order bump presets by default, see the settings below to choose your preset or edit your layout)
Preselect this product - toggle ON to automatically select the bump when checkout loads (customers can still deselect it)
Badge text - Add a badge or additional tag to your bump offer (e.g. add-on)
Note: This appears once a badge style is set under Accent & Badge, in the steps below.
Under Presets, pick a templated style for your bump offers (applies to all order bumps on the form)
Note: If you like a preset as is, you don’t need to adjust any further settings. However, you can choose to continue to customise the look further.
(optional) Fine-tune the style settings for your bump products:
Layout - Adjust the layout, image position and size, checkbox position, and content alignment
Text & Color - Adjust the background colour, and the text styling for the headline, OTO headline, description and price
Border - Add a border around the bump box and choose the style, colour and which sides it should apply to
Corner Radius - Control how rounded the corners of the bump box are
Margin & Padding - Adjust the spacing
Box Shadow - Add a shadow behind the bump box
Accent & Badge - Choose your checkbox colour, and select a badge style and colour
On the [Checkout options] tab, in the left-hand menu, configure additional checkout rules:
Sticky contact - Pre-fill the form with a returning visitor's saved details
Create new contact on every purchase - Create a new contact instead of updating the existing one
Validate disposable email - Block disposable or temporary email addresses
Postal code on payment form - Show a postal code field in the card section (NMI and Authorize.net only)
Terms & conditions - Add a checkbox that buyers must accept before they can pay > and type in your terms or link your Terms page
After purchase - Choose where buyers go after paying: the next funnel step, a website URL, or a specific funnel step
Go to the next step to customise the style and branding of your order form
Customise the text, colours, fonts, and style of your order form, so it matches your brand.
From the Ivorey™ main menu, go to Site Pages > Funnels > and open the funnel and page you want to customise
Click on the order form element on your page, to open its settings panel, on the right-hand side > and click the [Customize order form] button, to open the Form Settings page
On the [Content] tab, in the left-hand menu, you can edit all of the text on your order form, including the Headlines, Products & Summary text, Validation Messages, Coupon Text (if you have that enabled), and the Payment & CTA text (e.g. the order button text)
On the [Theme & style] tab, in the left-hand menu, you can match your form to your branding:
If you're creating a new form, under [Presets], you can pick a template theme (you can skip this if you’re using one of our templates
Under [Theme & Brand], you can adjust the colours and Base font for your order form
Note: If you’re using one of our templates, or if like a preset as is, you don’t need to adjust any further settings. However, you can choose to continue to customise the look further (e.g. adjust the buttons or product layout).
Under [Form & Surface], you can adjust the background colour, borders and corners, margins and padding, and add a shadow behind the form
Under [Typography], you can set the font, size, weight, colour and alignment of every line of text in your form individually (e.g. if you want a different font for headlines and button text)
Under [Inputs], choose the background colour, appearance, labels, border and corners, spacing, and add a shadow behind the input fields in your form (where contacts fill in their details, select products and set quantities)
Under [Buttons], choose your button style (e.g. flat colour or gradient) and adjust the colours, border and corners, size and placement, add a shadow, and add an icon to your form buttons
(only for one-step or two-step forms) Under [Steps], choose your indicator style, colours and alignment
Under [Products], choose between Cards or a Table layout
Under [Element], control the visibility settings to choose which devices the form shows on (desktop, tablet and/or mobile), add a custom class name, and find the CSS selector for your form (to be used when adding custom code)
When you’re done customising, click the [x] in the top right corner, to close the Form Settings
Click the 👁 eye icon, in the top right corner, to preview and test your order form > then click the [Publish] button once you're happy
Yes. Your order form reflects whichever price you've attached to each product, so one-time and recurring products can sit side by side on the same form.
No. Currently, multiple quantities aren’t supported for bump products and can only be enabled on your main products.
Yes, processing fees can be set up under your Payments settings (from the main Ivorey™ menu) and will apply automatically across your order forms.
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