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How to add third party tracking code and pixels to websites or funnels

Looking to add the Meta/Facebook pixel, Google Tag Manager or another form of third party tracking to the header of your website?

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Written by Grace
Updated over 2 months ago

How to Add Header Tracking Code

In Ivorey, you can add tracking code to either all the pages of a funnel or website at once, or to specific individual pages. This flexibility allows you to manage your tracking setup based on your needs, whether for analytics, ads, or other third-party tools like Meta Pixel or Google Tag Manager. Watch this video training to see how.

Option 1: Add Tracking Code to All Pages in a Funnel or Website

This method applies the tracking code to every page within the funnel or website.

  1. Go to Site Pages:

    • In the Ivorey dashboard, click Site Pages from the main menu.

  2. Choose Funnel or Website:

    • Select whether you want to add the code to a funnel or your website.

  3. Open Settings:

    • Once in your funnel or website, click into the Settings tab.

    • Look for the Head Tracking Code field.

  4. Insert Your Tracking Code:

    • Paste the tracking code (e.g. Meta Pixel, Google Tag Manager) into the Head Tracking Code field.

  5. Hit Save: Publish your changes.


Option 2: Add Tracking Code to Specific Pages

If you only want the tracking code on certain pages, you can apply it at the individual page level.

  1. Select a Page to Edit:

    • Navigate to the specific funnel or website where the page resides.

    • Click into the page you want to edit.

  2. Open the Page Editor:

    • Click Edit to enter the page editor.

  3. Access the Tracking Code Section:

    • Along the top of the page editor, click the Tracking Code icon.

  4. Insert the Code:

    • Add the tracking code to the Header Tracking field for codes like Meta Pixel or Google Tag Manager.

  5. Apply Changes:

    • Save the changes, and the tracking code will now apply only to this specific page.

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